This company deeply cares about quality in music. From studio recording equipment to high fidelity (hi-fi) audio converters this brand has it all in their product range. Originally Artistic Fidelity evolved from the record label “Acousence” based in Woellstein, Germany. The goal was to make the website look and feel transparent and minimalistic. The company’s technology is developed based on in-depth research which also should be represented on the website. Artistic Fidelity’s target group just like the owner is clearly sophisticated and has high expectations when it comes to purchasing one of their products. While featuring an online store, most units of the products are sold by selected dealers all over Germany. The project began in August 2018 and finished early 2019. Plans exist to also design a new website for the original record label.